A Shopify store audit that ends with a fix list, not a score

A structured review of your Shopify store across conversion, technical SEO, speed, tracking and compliance risk. Available to merchants in the United States, United Kingdom and Europe, delivered remotely.

What the audit examines

Conversion path

  • Product page structure, variants and objection handling
  • Cart, shipping expectations and checkout friction
  • Mobile layout on real mid-range devices

Technical SEO

  • Collection and product URL structure
  • Titles, descriptions, headings and internal linking
  • Indexing issues, duplicate pages and structured data

Performance

  • Theme scripts and unused app payload
  • Image weight and layout stability
  • Core Web Vitals on revenue pages

Data & compliance

  • Checkout and analytics event verification
  • Policy, contact and store-information gaps
  • Risk items that trigger platform or payment reviews

What you receive

Everything is written so a developer or an agency other than me could execute it.

  • A written findings document, grouped by impact rather than by tool output.
  • A prioritized fix list separating quick wins from structural work.
  • Screenshots and reproduction notes for each issue found.
  • A short walkthrough recording explaining the reasoning.
  • Optional implementation of the fixes, quoted separately.